Learn How to Promote Your Mini Site For Free.
Large website with big budgets often spend millions of
dollars on advertising campaigns. They plaster their URL
on billboards across the nation, buy full-page spreads in
magazines and spend small fortunes on pay per click
advertising. How can a mini site run by your average Joe
compete with that?
A better question might be, “Why should a mini site try
to compete with that?†A mini site usually consists of
one, or at most a few, pages. And it targets a very
specific market niche. An ad in the New York Times would,
in the overwhelming majority of cases, be overkill.
Promoting a mini site is doable on a mini budget. In
fact, it is entirely possible to promote your mini site
without spending a dime. Getting traffic may take a
little more time and effort than if you spent big bucks,
but your profit margin will be much higher.
Here are some free methods for promoting your mini site:
Do your own SEO.
There is a small learning curve, but you can do it
yourself. And once you get it right, your search engine
placement will keep the traffic coming.
Submit articles to free reprint sites, such as
EzineArticles.com. Include a link to your site in the
resource box. The article must include the resource box
whenever it is reprinted, so you’ll get links from
anyone who uses your content.
Join forums that appeal to members of your target market.
Participate in discussions, and include a link to your
site in your signature.
Comment on blogs. Most will include a link to your site
with your comment. This will help boost your search
engine rankings and could result in click-through
traffic.
Contact bloggers that reach your target market and ask to
write a guest post for them. This is a great way to
establish yourself as an expert and create interest in
your site.
Write a special report, making sure to include a link to
your site. Then contact others who sell information
products and ask them if they would like to give it away
as a bonus with their product.
Write a press release. Submit it to press release
websites, online publications and bloggers.
You don’t have to spend obscene amounts of money to get
the word out about your mini site. With some creativity,
you can start getting traffic without spending a dime on
advertising.
All The Best,
