How are things going?
Here’s 10 great tips and ideas for improving your sales and your relationship with your subscribers and customers.
Are you ready?
Okay let’s get going… :~)
1 – Keep people at your web site for as long as possible. Allow them to download free e-books, sign up for contests, use free online services, etc. This will help increase your sales. You could use pop-up pages, pop-under pages and exit pages too. But be warned, this can annoy some visitors. Don’t over do it.
2 – Remember not to use outrageous or unbelievable claims in your ad copy. People are too savvy online and won’t believe you. For example, don’t say, “You can make 1 million dollars in 2 days!” Another example, “You can fold paper at home and make up to $2000 a day!”
3 – Solve your customers’ complaints by being quick and friendly. The faster you respond, the more your customers feel you care about them. You could set up a handy FAQ (Frequently Asked Questions) list. You could also add more ways they contact you faster, like by e-mail, phone, web message system, fax, instant message, cell phone, etc.
4 – Never think your customers are satisfied with their purchase. You should be constantly finding new ways to over-deliver and improve your product and service. You could give them free surprise gifts, survey your customers, take all their opinions and questions seriously, set up focus groups to improve your product, etc.
5 – Market yourself, as well as your product. You could write articles, e-books, do free consulting, do speaking engagements, etc. You could tell your prospects a little bit about your personal history too. You could tell them when you were born, where you grew up, tell them about your parents and other family members, etc.
6 – Use the word “limited” in your ad. People want to own or receive things that are exclusive or rare because they are considered to be more valuable. For example, you could say, “This special edition will be limited to the first 500 who order!” Another example would be, “Order before (date) to get this limited version of our e-book!”
7 – Use the word “easy/simple” in your ad. People want easy ordering, easy instructions, easy to use, easy
payments, etc. For example, you could say, “It’s the easiest way to lose weight!” Another example would be, “It’s easy to order – just click here and fill out your information!”
8 – End your sales letter or ad copy with a strong closing. It could be a free bonus, a discount price, a benefit reminder, an ordering deadline, etc. For example, you could say, “P.S. Remember, you’ll get 5 bonuses valued at $245!” Another example would be, “P.S. Like mentioned earlier, if you order today you’ll get 45% off!”
9 – Please your complaining customers. You can refund their money, give them a discount, give them a free gift, solve the problem quickly, etc. For example, you could say, “I understand how you must feel, so I’m giving you a complete refund.” Another example would be, “I’ve been in your shoes before. I’m going to give you a 50% discount on your next purchase.”
10 – Build your opt-in list by allowing your visitors to sign up for a free e-zine, e-books, software, contests, sweepstakes, etc. For example, you could say, “Subscribe to our free e-zine and get entry into our weekly contest!” Another example would be, “Sign up to our free newsletter and get 10 surprise bonuses!”
There you have it..
10 profit generating marketing secrets for turning visitors into buyers and keeping them happy for lifetime profits.
If you find these tips useful, I’d love to hear from you. Just leave a comment below.
Thanks for reading and I’ll talk to you soon!
To your continued success,